Mastering SAFe Metrics for Agile Success

SAFe Agile Metrics: Measure Your SAFe Success

Table of Contents

Round table with professionals analyzing a glowing SAFe metrics dashboard in a modern, collaborative office space.

Key Highlights

  • SAFe Metrics are crucial for achieving business agility and measuring the progress of Agile teams and organizations.
  • The three measurement domains in SAFe – Outcomes, Flow, and Competency – provide a comprehensive approach for measuring performance and identifying areas for improvement.
  • Flow Metrics, such as Flow Load, Flow Velocity, Flow Time, Flow Efficiency, Flow Distribution, and Flow Predictability, allow organizations to optimize their value streams and deliver business value more efficiently.
  • SAFe assessments help teams and organizations assess their proficiency in the practices that enable business agility.
  • Effective measurement in SAFe requires integrating metrics with other discovery tools, using metrics to improve decision-making, understanding the behavioral impact of metrics, and interpreting metrics carefully for strategic insights.
  • Frequently asked questions about SAFe metrics address their impact on agile processes, best practices for implementation, review frequency, their ability to predict project success, and challenges in measuring SAFe metrics.

Introduction

For an enterprise to improve speed and agility, reduce bottlenecks, and remove waste, leaders and business stakeholders need a reliable way to measure progress and identify areas for improvement. This makes the choice of what and how to measure critically important to improving business performance.

The Scaled Agile Framework® (SAFe®) is a framework for implementing Lean-Agile practices at scale. It provides organizations with a structured approach to achieving business agility, enabling them to respond quickly to market changes and take advantage of new opportunities. SAFe Metrics play a vital role in this process by providing a means to measure the performance of Agile teams and organizations.

In this blog, we will explore the key highlights of SAFe Metrics, understand the principles behind SAFe, and delve into the importance of metrics in SAFe. We will also discuss the key SAFe Metrics for Agile teams, the utilization of Flow Metrics for enhanced agility, and the measurement of competency in SAFe environments. Additionally, we will explore the four critical success factors for effective SAFe measurement and address frequently asked questions about SAFe Metrics.

Let’s dive in and explore the world of SAFe Metrics for Agile success.

Understanding the Scaled Agile Framework (SAFe)

The Scaled Agile Framework (SAFe) is a comprehensive methodology for implementing Lean-Agile practices in large organizations. It provides a structured framework for scaling Agile practices beyond individual teams to the entire enterprise. SAFe helps organizations achieve business agility by enabling them to respond quickly to market changes, deliver value more efficiently, and foster a culture of continuous improvement.

At the core of SAFe is the concept of scaling Agile practices to achieve business agility. This involves aligning multiple Agile teams, known as Agile Release Trains (ARTs), into a larger organization structure called a Solution Train. The Solution Train represents a value stream, which is a series of steps that deliver value to the end customer. By aligning the efforts of multiple Agile teams within a value stream, organizations can ensure that they are delivering value in a more streamlined and efficient manner.

SAFe is now organised into five Disciplines: Lean Portfolio Management, Team and Technical Agility, Product Development Flow, Large Solution Integration and Delivery, and Leadership and Culture. They replace the seven core competencies of the 2023 SAFe 6.0 Big Picture. The Leading SAFe course covers the current structure.

The Principles Behind SAFe

At the heart of the Scaled Agile Framework (SAFe) are several key principles that guide organizations towards achieving business agility. These principles provide the foundation for scaling Agile practices and aligning the efforts of multiple teams within a value stream.

One of the key principles behind SAFe is the focus on value streams. A value stream represents the series of steps that deliver value to the end customer. It encompasses the flow of work from ideation to delivery and involves multiple teams working together to deliver a cohesive solution. By aligning the efforts of multiple teams within a value stream, organizations can ensure that they are delivering value in a more coordinated and efficient manner.

Another important principle behind SAFe is the concept of Agile Release Trains (ARTs). An ART is a long-lived team of Agile teams that delivers a continuous flow of value to the customer. It provides the structure and coordination necessary to align the efforts of multiple teams within a value stream. By organizing teams into ARTs, organizations can achieve greater coordination, faster feedback, and more efficient delivery of value.

Continuous improvement is also a fundamental principle of SAFe. SAFe promotes a culture of continuous improvement where teams are encouraged to reflect on their processes and practices, identify areas for improvement, and implement changes to optimize their performance. By embracing a culture of continuous improvement, organizations can adapt to changing market conditions, enhance their agility, and deliver greater value to their customers.

These principles, along with others outlined in the Scaled Agile Framework, provide organizations with a roadmap for achieving business agility. By adopting these principles and aligning their efforts with the SAFe methodology, organizations can optimize their Agile processes, improve their ability to respond to change and deliver value more efficiently.

The Importance of Metrics in SAFe

In the Scaled Agile Framework (SAFe), metrics play a crucial role in measuring the effectiveness of Agile teams and guiding organizations towards continuous improvement. Effective measurement is essential for assessing the progress of Agile processes, identifying areas for improvement, and ensuring that teams are delivering business value efficiently.

Metrics provide organizations with a way to objectively evaluate their performance and make data-driven decisions. They enable organizations to measure the impact of their Agile processes, identify bottlenecks and inefficiencies, and make targeted improvements. By measuring key performance indicators (KPIs) and other relevant metrics, organizations can assess their overall performance and identify opportunities for optimization.

Metrics also help organizations track the delivery of business value. By measuring the value delivered to the customer, organizations can assess the effectiveness of their Agile processes in meeting customer needs and achieving business objectives. This allows organizations to make informed decisions about resource allocation, process improvements, and strategic initiatives.

Overall, metrics are vital for effective measurement in SAFe. They provide organizations with the insights they need to continuously improve their Agile processes, optimize their performance, and deliver value more efficiently. By leveraging the power of metrics, organizations can achieve greater success in today’s dynamic and competitive market.

Measure and Grow: The Three Measurement Domains

Scaled Agile groups SAFe measurement under the name Measure and Grow. It does not hand you one scorecard. It gives you three domains to look at together, and says they apply at every level, from a single team up to an Agile Release Train, a Solution Train and the portfolio.

Domain

Question it answers

Typical measures

Outcomes

Do our solutions meet customer and business needs?

KPIs, OKRs and employee engagement measures

Flow

How efficiently do we deliver value?

The six Flow Metrics: distribution, velocity, time, load, efficiency and predictability

Competency

How well do we apply the practices that enable business agility?

SAFe assessments of proficiency in the Disciplines and their practices

Read the three together. Outcomes tell you whether the work matters to customers and the business. Flow tells you how smoothly and how fast it moves. Competency tells you which practice to strengthen next. A team with healthy flow but poor outcomes is building the wrong things efficiently, and a team with good outcomes but poor flow is likely to burn out or slow down as demand grows.

Key SAFe Metrics for Agile Teams

In SAFe, there are several key metrics that agile teams can use to measure their performance and track their progress towards achieving business agility. These metrics include lead time, cycle time, team velocity, and work-in-progress (WIP) limits.

Lead time measures the total time it takes to deliver a feature from the moment it is requested until it is delivered to the customer. Cycle time measures the time it takes to complete one iteration of work, from start to finish. Team velocity measures the amount of work completed by a team in a given period. WIP limits help teams manage their work in progress to improve flow efficiency and process improvements. These metrics provide valuable insights into the team’s agility and effectiveness in delivering value to the customer.

Lead Time and Cycle Time

Lead time and cycle time are two key metrics in SAFe that measure the efficiency and effectiveness of delivering value to the customer.

Lead time is the total time it takes to deliver a feature from the moment it is requested until it is delivered to the customer. It includes the time spent on analysis, development, testing, and deployment. By measuring lead time, teams can identify bottlenecks and areas for improvement in their value delivery process. A shorter lead time indicates a more efficient and effective process, enabling faster value delivery and customer satisfaction.

Cycle time, on the other hand, measures the time it takes to complete one iteration of work, from start to finish. It provides insights into the team’s ability to deliver value within a specific time frame. A shorter cycle time indicates faster iteration and enables teams to respond quickly to customer needs and market changes. By measuring cycle time, teams can identify areas for process improvement and optimize their delivery speed.

Both lead time and cycle time are critical metrics for agile teams to track and improve their value delivery process.

Team Velocity

Team velocity is a crucial metric that measures the amount of work completed by an agile team in a given period. It provides insights into the team’s productivity, efficiency, and ability to deliver value to the customer.

Here are some key points about team velocity:

  • Team velocity is typically measured in story points or other units of work completed.
  • It highlights potential problems and bottlenecks in the team’s workflow.
  • Velocity should be tracked over time to identify trends and monitor the team’s progress.
  • It can be used as a tool for capacity planning and resource allocation.

By tracking team velocity, agile teams can identify areas for improvement, ensure a consistent flow of work, and continuously enhance their performance.

Work in Progress (WIP) Limits

Work in Progress (WIP) limits are an essential component of SAFe metrics that help teams manage their work and improve flow efficiency. WIP limits set a maximum number of work items that can be in progress at any given time.

Here are some key points about WIP limits:

  • WIP limits prevent overloading teams and ensure a balanced workflow.
  • They improve flow efficiency by reducing multitasking and context switching.
  • WIP limits help identify bottlenecks and areas for process improvements.
  • By visualizing and limiting work in progress, teams can identify and address impediments more effectively.
  • Setting WIP limits encourages a culture of collaboration and focus on completing work before starting new tasks.

By implementing WIP limits, teams can improve their productivity, reduce lead time, and deliver value more consistently. It also enables teams to identify process bottlenecks and make continuous improvements to their workflow.

Utilizing Flow Metrics for Enhanced Agility

Flow Metrics provide organizations with valuable insights into their flow of work and enable them to achieve enhanced agility. By measuring and analyzing Flow Metrics, organizations can identify areas for improvement, optimize their processes, and deliver value more effectively.

SAFe defines six Flow Metrics: Flow Distribution, Flow Velocity, Flow Time, Flow Load, Flow Efficiency, and Flow Predictability. Together they help organizations measure various aspects of their value delivery process. These metrics provide visibility into the efficiency of delivering value, the balance of work, and the overall health of the workflow.

By utilizing Flow Metrics, organizations can make data-driven decisions, identify bottlenecks, and optimize their processes to achieve enhanced agility and deliver value more quickly and consistently.

Flow Metric

What it measures

How to see it

Flow Distribution

The mix of work types in the system over time: new features, enablers, defect fixes and risk work

Share of work items by type per Planning Interval

Flow Velocity

The amount of work completed in a timeframe, often counted in story points

Items completed per period; investigate sudden drops

Flow Time

Elapsed time for a work item to move through the workflow, typically from idea to production

Histogram of flow times to spot outliers

Flow Load

The number of active items in the system

Cumulative Flow Diagram; rising load often predicts longer flow times

Flow Efficiency

The share of total flow time spent on active, value-adding work rather than waiting

Value stream map; often very low in unoptimized systems

Flow Predictability

How reliably teams and trains deliver their planned PI objectives

Ratio of delivered to planned business value

Flow Efficiency and Its Impact on Productivity

Flow efficiency is a critical Flow Metric that measures how much of the overall flow time is spent in value-added work activities versus waiting between steps. It provides insights into the productivity and effectiveness of the workflow.

Here are some key points about flow efficiency:

  • Flow efficiency measures the ratio of total active time to total flow time and is expressed as a percentage.
  • A high flow efficiency indicates that a significant portion of the flow time is spent on value-added work, maximizing productivity.
  • Flow efficiency highlights waste, bottlenecks, and areas for improvement in the workflow.
  • Improving flow efficiency requires a significant degree of expertise in identifying and eliminating delays and non-value-added activities.

By measuring and improving flow efficiency, organizations can optimize their workflow and eliminate waste.

Analyzing Flow Distribution for Better Work Allocation

Flow distribution is a key Flow Metric that measures the amount of each type of work in the system over time. It provides insights into the balance of work and helps organizations allocate resources effectively.

Here are some key points about flow distribution:

  • Flow distribution measures the distribution of different types of work items, such as new business features, enabler work, defect resolution, and risk mitigation.
  • It helps organizations balance the allocation of resources for different types of work.
  • Flow distribution ensures that teams have sufficient capacity for delivering new business features while addressing technical debt and enabling future value.
  • By tracking flow distribution, organizations can identify imbalances and make informed decisions about resource allocation and capacity planning.

Analyzing flow distribution enables organizations to optimize their work allocation, improve resource utilization, and ensure a balanced workflow for delivering value to the customer.

The Role of Flow Time in Project Completion

Flow time is a critical Flow Metric that measures the total time elapsed for all the steps in a workflow. It provides insights into the efficiency of the entire system and the time it takes to deliver value to the customer.

Here are some key points about flow time:

  • Flow time measures the time it takes to complete a particular type of work item, such as stories, features, capabilities, or epics.
  • It includes all the steps in the workflow, from ideation to production.
  • A shorter flow time indicates faster value delivery and shorter time-to-market.
  • Reducing flow time enables organizations to deliver value to the customer in the shortest possible time and minimize the cost of delay.

By measuring and optimizing flow time, organizations can improve their time-to-market, and deliver value more quickly.

Flow Predictability: Can We Trust the Plan

Flow predictability measures how reliably teams and Agile Release Trains deliver the objectives they committed to in PI Planning. It is calculated as the ratio of delivered business value to planned business value for the Planning Interval. Scaled Agile gives 80 to 100 percent as the range in which reliable trains typically land.

Outcome Metrics and OKRs

Flow metrics say how well work moves. Outcome metrics say whether the result mattered. Scaled Agile lists KPIs, OKRs and employee engagement measures in the Outcomes domain, and says outcome metrics should be tied to business goals and reviewed regularly, with OKRs usually checked quarterly.

An OKR (Objectives and Key Results) pairs an Objective, which is the business outcome you are working toward, with Key Results, the measurable criteria that show progress. An objective typically has two to five key results. In SAFe, OKRs support the core value of Transparency and Alignment by linking enterprise and portfolio strategy to the work of ARTs and Agile Teams, and they can also measure the outcomes of a SAFe transformation.

Some points from the framework page worth knowing:

  • Using OKRs is optional in SAFe, except that SAFe strongly recommends them for describing portfolio Strategic Themes.
  • They work best when planning and delivery are incremental, so teams can respond to the feedback they give. Organizations that commit to large batches of work up front often struggle to benefit from them.
  • A key result should be measurable, so you can tell at review time whether the objective moved.

For how OKRs are used at portfolio, ART and team level, Scaled Agile’s full article is behind a login, so check it through your SAFe Studio access if you are certified.

Competency Measurement in SAFe Environments

SAFe assessments (formerly called Core Competency Assessments) help teams and organizations assess how well they apply the practices that enable business agility. They show strengths and areas to improve in agile practices.

What SAFe Assessments Cover

SAFe assessments measure proficiency in the SAFe Disciplines and the practices inside them. Scaled Agile now organizes the framework into five Disciplines, each with competencies you can assess against:

  • Lean Portfolio Management: Organizing Portfolios, Lean-Agile Procurement, Validating Investment Opportunities, Enabling Agility with Enterprise Architecture, Managing a Balanced Portfolio, and Transitioning to Value Stream Funding.
  • Team and Technical Agility: Creating Great Agile Teams, Developing Quality Software, Launching Agile Business Teams and Trains, Continuously Delivering Value, Marketing with Agility, and Implementing the Architectural Runway.
  • Product Development Flow: Organizing Teams and ARTs Around Value, Measuring Product Performance, Accelerating Product Flow, Harnessing Customer Feedback, Creating Responsive Roadmaps, Integrating Product Design, and Scaling Agile Requirements.
  • Large Solution Integration and Delivery: Coordinating Large Solution Delivery, Organizing Around Value for Large Solutions, Lean Systems Engineering, and Roadmapping Large Solutions.
  • Leadership and Culture: Building an AI Organization, Transforming People Development, Leading Change, and Operating Agile Management Teams.

Certified members get access to the SAFe assessments through their membership benefits.

Using Assessment Results

Assessments are most useful as a way to choose the next improvement, not to give a grade. Scaled Agile’s metrics article says competency assessments, including the DevOps Health Radar, help identify which practices to improve next.

For example, if flow efficiency is low and the Team and Technical Agility assessment shows weak continuous delivery practices, that is a sensible place to start. This is a way of working with the data, not a rule from Scaled Agile.

The Four Critical Success Factors for Effective SAFe Measurement

Effective measurement is essential for the successful implementation of SAFe and for achieving business agility. There are four critical success factors that organizations should consider for effective SAFe measurement.

  1. Use measurement in conjunction with other discovery tools: Effective measurement requires a holistic approach that combines metrics with other discovery tools. Metrics provide a partial picture of reality, and combining them with direct observation, such as Gemba, helps to capture the complete story behind the numbers. This approach ensures that measurement is informed by real-time insights and enables organizations to make more informed decisions.
  2. Apply metrics where they support improved decision-making: Metrics should be applied strategically to support better decision-making. It is essential to focus on metrics that provide meaningful insights and help inform decisions that are not supported by existing metrics. Organizations should avoid over-measuring and instead focus on metrics that drive better decision-making and support the specific needs of the organization at different stages of the development process.
  3. Understand the effect of metrics on behaviours: Metrics have a significant impact on behaviours within an organization. It is important to understand the behavioural impact of metrics and ensure that they align with desired outcomes. Overemphasizing a specific numerical indicator can lead to a focus on achieving the number instead of delivering effective solutions. Organizations should create an environment where metrics support transparency, alignment, and fact-based decision-making while avoiding harmful behaviors and unintended consequences.
  4. Interpret metrics carefully: Collecting specific measures is not enough; metrics must be interpreted carefully to derive meaningful insights. Metrics can be misleading if not properly understood and interpreted. It is important to consider the context and underlying factors that influence the metrics. Careful interpretation of metrics enables organizations to gain strategic insights, identify areas for improvement, and make informed decisions based on a comprehensive understanding of the data.

In summary, effective SAFe measurement requires a holistic approach that combines metrics with other discovery tools, strategically applies metrics to support decision-making, understands the behavioural impact of metrics, and interprets metrics carefully to derive meaningful insights. By following these critical success factors, organizations can implement an effective measurement system, drive continuous improvement, and achieve better business results.

Integrating Measurements with Other Discovery Tools

Integrating measurements with other discovery tools is crucial for a comprehensive understanding of an organization’s performance and for driving continuous improvement. While metrics provide valuable insights, they only provide a partial picture of reality. By integrating measurements with other discovery tools, organizations can capture the complete story behind the numbers and gain a deeper understanding of their performance.

Discovery tools such as Gemba, value stream mapping, and direct observation provide real-time insights into the organization’s processes, workflows, and customer interactions. By combining metrics with these tools, organizations can identify areas for improvement, optimize their processes, and adapt to market changes effectively.

Integration of measurements with other discovery tools enables organizations to make more informed decisions, identify root causes of problems, and drive continuous improvement. It provides a comprehensive view of the organization’s performance and helps align metrics with the organization’s strategic goals and objectives.

Encouraging Decision-Making through Applied Metrics

Applied metrics play a significant role in encouraging data-driven decision-making in SAFe environments. Metrics provide objective and quantifiable measures of an organization’s performance, enabling leaders and teams to make informed decisions based on data.

By using flow metrics, organizations can gain insights into their performance, identify bottlenecks, and make improvements to their value delivery processes. Flow metrics such as flow load, flow velocity, flow time, flow efficiency, flow distribution, and flow predictability provide valuable information for decision-making and help organizations achieve better business results.

Applied metrics support decision-making by providing visibility into the efficiency and effectiveness of the organization’s processes. They enable leaders and teams to identify areas for improvement, optimize their workflows, and align their efforts with strategic goals.

By encouraging decision-making through applied metrics, organizations can drive continuous improvement, enhance their agility, and achieve better business outcomes.

Understanding the Behavioral Impact of Metrics

Metrics have a significant behavioural impact within organizations, and it is important to understand how metrics can influence employee engagement and the overall dynamics of an agile team.

Metrics can shape behaviours and drive performance by providing a clear and objective way to measure progress. However, if metrics are solely focused on individual performance or tied directly to rewards and punishments, they can have unintended consequences. For example, individuals may focus solely on achieving the desired metrics instead of collaborating and delivering value.

To ensure positive behavioural impact, metrics should be aligned with the organization’s values and goals. They should promote transparency, collaboration, and a focus on delivering value to the customer. By fostering a culture of continuous improvement and providing meaningful metrics, organizations can support employee engagement, teamwork, and the overall success of their agile teams.

Careful Interpretation of Metrics for Strategic Insights

Careful interpretation of metrics is essential for deriving strategic insights and making informed decisions. Metrics provide valuable data, but their meaning and implications can vary depending on the context and underlying factors.

By carefully interpreting metrics, organizations can gain strategic insights into their performance, identify trends, and understand the impact of their actions. This deeper understanding enables leaders to make data-driven decisions and align their strategies with the organization’s goals.

Careful interpretation of metrics also helps organizations identify areas for improvement and implement targeted strategies to drive better business results. Metrics should be analyzed in conjunction with other relevant data and insights to provide a comprehensive understanding of the organization’s performance.

By taking a thoughtful and strategic approach to the interpretation of metrics, organizations can unlock valuable insights and drive continuous improvement in their SAFe environments.

Putting It Into Practice

Scaled Agile’s guidance is about how to measure, as much as what. These steps turn it into a routine:

  1. Start from a decision. Before adding a metric, name the decision it will inform. If nothing changes depending on the number, drop it.
  2. Pick a few measures per domain and level. One or two outcome measures, two or three flow metrics and an occasional assessment is more useful than a wall of charts.
  3. Look at the work, not only the number. Walk the board and the value stream (Gemba) and map the stream before you act on a metric.
  4. Use distributions. Look at the histogram of flow times and its outliers instead of a single average.
  5. Watch flow load first. It tends to rise before flow time does, so it tells you earlier.
  6. Score the PI objectives. At the end of each Planning Interval, compare planned and delivered business value to get flow predictability.
  7. Review outcomes on a cadence. Use a fixed review, such as quarterly for OKRs, and decide what to change afterwards.
  8. Check what the metric does to behavior. Avoid tying a number to individual rewards or punishments, because people will then optimize the number.

If you want to learn how these measures fit the wider framework, the Leading SAFe course is the usual starting point.

Conclusion

In conclusion, mastering SAFe metrics is crucial for achieving agile success. Understanding the principles behind the Scaled Agile Framework (SAFe) and the significance of metrics are key. Utilizing SAFe metrics like Lead Time, Team Velocity, and WIP Limits can enhance team performance. Flow metrics, such as Flow Efficiency and Flow Distribution, play a vital role in productivity. Integrating measurements, encouraging decision-making, and careful interpretation of metrics are critical success factors.

Frequently Asked Questions

How Do SAFe Metrics Improve Agile Processes?

SAFe metrics provide objective measures of an organization’s performance, enabling them to identify areas for improvement and make data-driven decisions. By tracking SAFe metrics, organizations can optimize their agile processes, improve value delivery, and respond to customer feedback more effectively.

What Are the Best Practices for Implementing SAFe Metrics?

Some best practices for implementing SAFe metrics include aligning metrics with strategic goals, fostering a culture of continuous improvement, integrating metrics with other discovery tools, and using metrics to improve flow predictability and performance.

How Often Should Teams Review Their SAFe Metrics?

Teams should review their SAFe metrics regularly to track their performance, identify areas for improvement, and drive continuous improvement. The frequency of the review depends on the organization’s needs and goals but should allow for timely feedback and adjustments.

Can SAFe Metrics Predict Project Success?

SAFe metrics, particularly those related to flow predictability and business value, can provide valuable insights into the likelihood of project success. However, they are not the sole determinants of success and should be considered in conjunction with other factors.

How to Overcome Challenges When Measuring SAFe Metrics?

Challenges when measuring SAFe metrics include ensuring data accuracy, addressing resistance from knowledge workers, managing technical debt, and aligning metrics with the flow framework. Overcoming these challenges requires clear communication, engagement, and a commitment to continuous improvement.

What Are the Six SAFe Flow Metrics?

Flow Distribution, Flow Velocity, Flow Time, Flow Load, Flow Efficiency and Flow Predictability. Each looks at a different part of how work moves, and they are meant to be read together.

What Are the Three Measurement Domains in SAFe?

Outcomes, Flow and Competency. Outcomes ask whether solutions meet customer and business needs, flow asks how efficiently value is delivered, and competency asks how well the practices that enable agility are applied.

Are OKRs Required in SAFe?

No. Using OKRs is optional, except that SAFe strongly recommends them for describing portfolio Strategic Themes. They work best when planning and delivery are incremental.

Should Velocity Be Used to Compare Teams?

No. Velocity is a throughput signal for one team over time. Story points are a local unit, so comparing teams, or setting velocity as a target, tends to change the number rather than the outcome.

AgileFever

Contact Us

    By checking the box, you consent to receive registrations, class reminders, updates, support text messages from AgileFever at the provided number. Message and data rates may apply. Message frequency varies (typically 1–2 msgs/week). To end messaging from us, you may always reply with STOP. You may also reply with HELP for more information. Check Privacy Policy and Terms & Conditions.